Website & Blog
WordPress – I love using WordPress to power my blogs and today it’s so much easier to install than before when blogs first came out. I’ve used site builders before but definitely prefer WordPress as it’s flexible to do the things I need it to do. All you need after that is to pick a WordPress theme for the design of your site which can be free or paid.
Basecamp – I used Basecamp around 2010 at the height of my online career and it’s really the best solution for your daily to do’s, collaboration with your team, holding key documents, calendar and so much more. I came back to it because I couldn’t live without it, it let’s me brain dump all my thoughts, ideas, plans and to do’s and I always feel like a total rockstar when I’m done. I love that they offer a free 30 day plan and only 2 plans to choose from.
Mailer Lite – The one thing about an online business is you definitely need to build your email list. You can’t rely on social media for sales, your email list is the foundation of your online business. Mailer Lite is easy and the dashboard is easy to navigate which I can’t say the same for other programs out there and I’ve about tried them all. It’s a new generation of email marketing and I’m so thankful to be on the leading edge. I know this will help me develop closer relationships with my subscribers and deliver targeted campaigns to them so they are not getting repeat stuff.
>> You can get a free 14 day trial for Mailer Lite here.<<
Lead Pages – This is an incredible way to build your email lists as they have proven templates that convert for you to pick from. I’ve tried Lead Pages and used them for some time but because I’ve learned how to set up a proper opt-in page (squeeze page), I don’t feel that I need it at this time. I did like using them though, the templates are very creative and attractive.
>> Try a free 14 day trial to Lead Pages here.<<
Search Engine Optimization
Moz – This has been the standard guide that I have referred to for search engine optimization. It’s called, “The Beginners Guide to SEO” and it’s free. You will learn everything you need to know about SEO from keyword research to back linking. They also have a free keyword tool as well.
Google Ads(formerly Google Adwords Keyword Tool) – You can use Google Ads for advertising with specific keywords but you can also use their free keyword tool to grab keywords for your blog and your blog categories.
Tube Buddy – Get keywords for your YouTube videos, I use it for every video I publish.
Good Keywords – I love this tool for finding new keywords.
Keywords Everywhere – I love loading up my credits to use this one, definitely one of my favourites.
I’m currently reviewing a pretty cool shopping cart, I will keep you posted on my results.